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#9 Megan Perry, Sports Innovation Lab
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#9 Megan Perry, Sports Innovation Lab

Two words - Women’s Sports.

That’s a big topic of discussion this week as John and Eric highlight our Big Ws from the past week, including new deals for Angel City FC and the Portland Timbers & Thorns. We also talk a little bit about the new Anti-Racist Project from Common Goal.

Huddle Up with us this week to learn about the “Impact Revolution.” This concept from a new book by impact investing pioneer, Sir Ronald Cohen, will blow your mind and inspire you to dream about a more fair, just, and equitable world in which our economic and governmental systems focus on impact, not just profit and growth.

And our guest this week is Megan Perry! Megan is the Executive Director of Women’s Initiatives at Sports Innovation Lab. We talk all about The Fan Project, a new initiative that aims to use fans’ social media data to increase investment in Women’s Sports. We also discuss Megan’s journey from playing on an Ivy League champion basketball team at Cornell to working for the NBA, WNBA, and CBS Sports before landing in her current role. Plus, Megan helps us understand where we are right now in the history of Women’s Sports (hint, it’s SO early) and why the growth trajectory is so promising.


Reminder to go to sportsbizcamps.com to learn about and support our impact partner, Sports Biz Cares.

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Win-Win-Win
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Author and social entrepreneur, John Balkam, interviews some of the top deal brokers in sports & entertainment to discuss strategies for partnerships that drive business value and contribute to society in a positive way.